My high CTR template

A lot of webmasters claim that the best Adsense ad formats are Small Rectangle or Large Rectangle. They say that placing one of these rectangles right at the top of the page just above the content has given them highest CTRs and thus more money. Well may be this might be the best Adsense configuration for them but I have experimented widely with all the Adsense Ad formats, their colors and their locations. And after all these experiments I have found that vertical skyscrapers in a three-column template get the highest CTRs.


Normally blogs have a two-column template, with content in a wide column and Navigation Sidebar in the other column. In my template I have added another column right in between the Content and the Navigation Sidebar. In this middle column/bar I display 1 or 2 Skyscraper format of the Adsense Ads. So it looks something like this :

We all know that the best location for your ads is a place, which attracts the highest amount of attention. Now what would attract more attention than something displayed right in between your Content and the Navigation bar. My CTR almost tripled after I changed my template to this layout. This layout has worked so well for me that I use it on every single blog that I have. Think about it guys if it wasn't working then why the heck would I use it on my own blog ?

I suggest that you Save your old template in a file and try this one for a week and see the results for your self. If things don't workout for you (they will, I know) then you can always switch to your old template.

In case you don't like the color scheme of this template, you can edit it like you edit your other templates (it's your usual CSS). If you find this a bit troublesome then you can ask me for help. Here is the download link:

Download my Three-Column Template (Text File - Copy and Paste)
XML File (Direct Upload)